While channelling a modern, minimal mood, and maximising emphasis on the products, the store still has a pleasant, welcoming feel.
Fondovalle’s involvement in the creation of the new Adidas Store took the form of the porcelain stoneware solutions supplied for the floors. The collection chosen as most representative of the brand’s mood was Portland. Featuring the texture of handmade cement, the 80×80 cm tiles used in the Hood colour option have given the spaces an urban design feel, with harmoniously contrasting shades and subtle decorative accents.