An experimental space where new ceramic products were presented in an experience that combined them with fragrant coffee blends from all over the world. Espresso Lab, the Ceramica Fondovalle stand created for Cersaie 2022, linked the visions and experiences of two different cultures, which met to express the same aim: to offer the highest product quality, achieved through consolidated technique and experience, which always springs from a natural, multi-sensory inspiration to be shared with others.
A visual concept appreciated not only by the large number of visitors who flocked to the Fondovalle stand throughout the week but also by ADI – Associazione per il Disegno Industriale (Association of Industrial Design), which assigned the Espresso Lab the ADI Booth Design Award, created to highlight the exhibition stands that promote companies’ product and brand value within the Cersaie show.
Presenting Homescape, Brit, 2.OUT and the additions to the Komi, Dream, Infinito 2.0 and MyTop ranges, the space was conceived to express tradition, passion and the ability to select the finest raw materials, to be processed with skill to achieve unique products and settings. The more and more refined and sophisticated mixes investigate all contemporary expressions of matter through textures, finishes, and colours, of natural inspiration, blended with an aesthetic tailored to new demands and lifestyles. Small and large sizes dialogue together to form creative combinations that generate reassuring impressions of peace and naturalness. What’s more, large sizes are the perfect basis for creating innovative, constantly fresh furnishing solutions such as tables, bathroom countertops, and even a table football board!
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