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Michael Kors boutique

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Michael Kors boutique

TYPE OF PROJECT

Fashion Retail - Furniture, shop windows, display cubes

Place

Marseille, 9 Quai du Lazaret, France

Designers

MK internal technical office

Year

2024

Architectural space serving Fashion Retail is one of the most explored and discussed themes in all modern architectural literature. In the creation of a successful layout that accompanies customers on their journey, in fact, design – and furniture design – plays a fundamental role. Chromaticisms, accent colors, lights... everything helps to attract the customer to certain corners, suggesting a path: the choice of the right texture and the most appropriate finish becomes decisive for a brand that wants to tell its story and convey its style to its customers. With this in mind, the Marseille boutique of the well-known American clothing and accessories brand Michael Kors has chosen the bold and extremely elegant Port Laurent  from the Infinito 2.0 collection to create display parallelepipeds in the windows and inside, as well as some details of the vertical coverings that identify the portals of passage between one room and another.

Used collections

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Characterized by a black base in sharp contrast with the veins that cross it, Port Laurent releases all the fascinating strength of marble, enhancing its natural and precious aesthetics. Placed in a luxurious context, this nuance becomes the standard-bearer of an original space, clean in its lines and geometries, intense. The Polished finish also increases its visual power, ideal for expressing charm and healthiness. The Infinito 2.0 collection - which brings together a refined selection of natural marbles, transformed into surprising porcelain stoneware surfaces with enhanced technical and aesthetic qualities - gives the boutique a particular charm, modulating itself on walls and objects, in combination with heterogeneous materials and accessories for a new interpretation of spaces, mirroring a renewed desire for beauty.